Types Of Website StyleThe type of website style you choose needs to strike a balance between your company's character and your target audience. Research has suggested that some males prefer a dark site, whilst females like a white site. irrespective of this major difference, your site can be designed to display and encourage various emotions. Choosing your typeA fun style, with bright colours, may be too humorous to represent a professional legal company, however a stuffy corporate style may not match their modern approach to the industry. Deciding on the emotions the site is due to encourage is a good starting point, as is highlighting sites that emulate the style being sought. Whilst always keeping an eye on the fact that the style should always mirror that of your target clientele, irrespective of whether your current customers match their characteristics. Fortunately many website content systems, especially including our own, allow the overall look of your site to be changed without the need to remake the content.What to do nextEither as part of a new project or with reference to your current one, our team are expert at finding the perfect balance, please contact us on 0845 330 2550 for a chat. |
Reaching all customersWhilst most visitors will scan your site in a similar fashion, your sites content and style can determine the best type of navigation |